1% Of Home Buyers Find Their Home In A Newspaper!

If this headline surprises you, then you’ve probably been stranded on a deserted island for the past decade and just returned to the 21st Century! Or, you might be one of those real estate agents who still spends your marketing dollar on newspaper advertising.

According to the National Association of Realtors, 90% of consumers did online research before they bought their last home. 42% of those buyers found the home they ended up purchasing on the internet.

Only 1% of buyers found their home in the newspaper.

The sad fact is, few agents have websites, or websites that attract buyers and most agents still advertise in the newspaper and in magazines, believing that buyers still look there for homes. Only 1% still look at newspapers to find a home!

So, if you’re thinking about listing your home for sale, think twice about the real estate agent you hire and how they will “market” your home.

Contact me today, if you would like your home exposed to 100s of serious and qualified buyers each month on this website: stevestewart@kw.com or 760-600-6152.